About Brytr

What is Brytr?

Brytr is a free app offering you the best way to create, manage and redeem your Solar Renewable Energy Certificates (sRECs) for cash, gift cards and other perks.

How does it work?

Once you create a membership account and sync your clean energy asset, we do the rest of the work, tracking your energy generation and creating one sREC for every megawatt-hour of clean electricity generated. As your sRECs accumulate, you can decide whether to redeem them for cash gift cards.

Do I need to install any new hardware?

No. You can connect your solar array to Brytr by following this link to step-by-step instructions based on the system you have installed.

What is a Renewable Energy Certificate and why should I care?

If you’re not familiar with the concept, a Solar Renewable Energy Certificate is a market-based instrument that allows transfer of the property rights to clean electricity generation. When your solar power system generates a megawatt-hour (MWh) of power, it creates two sources of value: (1) electricity, which you can sell at prevailing market rates, and (2) a sREC, is a federal certificate saying that your system generated one MWh of electricity from clean sources, which you can also sell.

Since we can’t really buy green electricity directly in many cases (once electrons are dumped onto the grid, they blend in with electrons from other sources), the sREC represents the “greenness” of clean energy; some think of it as the mirror image of a carbon tax—rather than putting a negative value on carbon emissions, it puts a positive value on clean energy generation. A sREC gives you, the owner, a certificate of property rights over one unit of greenness. So sRECs are a kind of currency. Importantly, only the party that “retires” the sREC—i.e., takes it out of circulation—can claim the environmental benefits.

How many RECs can I expect to produce in a given year?

The average U.S. household with a solar asset may produce 7-10 sRECs a year. What you earn or receive in exchange for a sREC will depend on prevailing market conditions and the Brytr reward programs in which you participate.

Who is the team behind Brytr?

Brytr is a cleantech startup being incubated by CarbonEnfo, a wholly owned division of Atlanta-based Empower Energy Technology, an expert in solar power installation and related energy data solutions.

You’re not charging homeowners to join. How does Brytr make money?

We take a 20% commission on trades executed on behalf of the homeowner. Say a company buys your sREC to help meet its Net Zero goals. If they pay $10 for a sREC, you net $8 after our commission. As you track your rewards balance, note that we are displaying your actual net rewards, after the commission is deducted.